Prices, features and publishing terms can change. Always check the official site for current information.
View current official information ↗What is it?
A no-code platform for websites and your own iOS and Android apps. Use AI prompts and visual editing for landing pages, shops, bookings and member services. Website and native-app publishing have separate subscriptions.
Who should consider it?
Shop and class owners who want a website and a customer app for bookings or shopping, including beginners starting with a small site in a Japanese editor.
What can you build with Wix?
- Websites and landing pages: introduce a business or product and invite inquiries.
- Online shops: display products and accept orders and payments with an eligible paid plan.
- Customer apps: class bookings, member updates and inquiries.
- Your own branded iOS / Android app: connect supported Wix booking and product data with your website.
Official app builder and website integration ↗
How AI and visual editing work
Describe your business and goals to AI, then adjust text, images and layout visually. Configure bookings or a shop and test on a phone. Design your own native app separately in the app builder. Always check AI-generated content and behavior.
When you need paid plans
- Website: connect a custom domain, remove Wix ads and increase allowances.
- Sales and payments: choose a payment-enabled site plan; the cheapest paid plan does not necessarily include payments.
- Own app: a separate Mobile App Premium plan, Apple / Google developer registration and fees, and store review.
Official free and paid site comparison ↗
Publishing your iOS / Android app
Design and preview for free → subscribe to Mobile App Premium → prepare developer accounts → Wix and store review → publish. Approval is not guaranteed. Using a free member app such as Spaces is different from publishing your own branded store app.
Plan around supported Wix bookings, products and other features. Complex custom workflows and third-party website extensions may not work unchanged in the native app.
Official mobile plan and additional costs ↗
Benefits and limitations
Benefits: Japanese editing and help, with websites, bookings and shops managed in one service and supported content shared with an app.
Limitations: website and app subscriptions must be budgeted separately. Free sites use Wix advertising and URLs. Detailed custom features may require development or another tool.
Tools to compare
Wix is a candidate for combining a business website, bookings and a shop. If you want to design app screens and data flows yourself, compare the tools below. This is an editorial use-case comparison, not a ranking.
- Adalo ▶ — Build web and mobile apps visually.
- Bubble ▶ — Design data and workflows for a membership service.
- FlutterFlow ▶ — Build mobile-first with possible code extensions.
A documented project
Wix interviews Kohaku about its food shop using Wix eCommerce, a blog and Pricing Plans. This website also uses Velo customization; it is not evidence of a free-only build, an entirely no-code build or a branded mobile app.
Read the official Ichiba no Hako interview ↗
Official links and advertising
Wix has an official affiliate program. Appruto currently uses ordinary official links because no referral link has been issued. Any future authorized referral link will be marked PR; commissions do not affect rankings.
Official Wix affiliate program ↗
Try it in three small steps
- Choose one goal
Write one sentence about who will use it and what they need.
- Build the essentials
Prototype an introduction page and booking menu. If you need your own app, show the same service in the app builder and check its device preview.
- Test as a user
Test on the intended device, then assess revision effort and ongoing costs.
About the free tier
Publish a website on a Wix URL with Wix advertising. Custom domains and online payments are not included. Designing and previewing your own mobile app is free; app-store publishing requires Mobile App Premium.
Free allowance checked: 2026-10-29 · View official terms
Operator location
Israel · Wix.com Ltd.
Country/region follows official company locations or main operating bases, not server locations or language support.
Checked: 2026-10-29 · Operator source
Profile sources checked: 2026-10-29. Suggested uses and tests are editorial guidance.
Official source for this profile ↗
※1 No-code: visual editing without writing code.
※2 Low-code: visual editing with code.
※3 AI: creation assisted by written instructions.
Glossary →
Things to check
The free tier excludes app-store publishing. Website and own-app subscriptions are separate. Check booking/payment support, store review and recurring costs.
Publishing and custom domains
- Publishing
- Web: free publishing available. Own iOS / Android app: Mobile App Premium and store approval required.
- Custom domain
- Custom website domains require an eligible paid site plan. Check domain registration and renewal costs separately.
The app plan is separate from the website plan and excludes Apple / Google developer fees. Apple in-app purchasing has additional conditions, including a payment-enabled site plan.
Checked: 2026-10-29 · Official source 1 · Official source 2 · Official source 3
- Language
- Japanese interface/help documented
Cost check
Free website publishing is available. Domains and payments need eligible paid plans. Store publishing requires a separate Mobile App Premium plan and developer fees.
Creation and simultaneous publishing limits differ. For 2–5 or 6+ apps, check extra slots and total costs.
Sources and review
Official review: 2026-10-29
Check unverified plan limits, total costs and domain conditions with the provider before subscribing.